With an MBA from Chicago Booth and a background advising cultural leaders, Heather blends sharp strategy with an intuitive lens—helping clients clarify who they are, what they stand for, and how they move with purpose.


As a seasoned philanthropic strategist, I help artists, public figures, and cultural brands move from automatic to intentional—transforming personal values into public legacy. This isn’t about templated charity or feel-good gestures. It’s about distilling what’s real, what’s unique, and building from that truth.


I work with creative minds and thoughtful artists to integrate purpose into their platforms in ways that feel natural, nuanced, and deeply aligned. Whether it’s launching a foundation, aligning with a cause, or designing initiatives that resonate—I help build social impact strategies that land and last.


My approach is both intuitive and strategic: rooted in relationships, guided by clarity, and tailored to your energy. I’ve partnered with musicians, athletes, and brands to create initiatives that move culture—and leave a mark, on purpose.


If your next chapter is about making it matter, I’m here to help you make it real.

I work with creative minds and thoughtful artists to integrate purpose into their platforms in ways that feel natural, nuanced, and deeply aligned. Whether it’s launching a foundation, aligning with a cause, or designing initiatives that resonate—I help build social impact strategies that land and last.


My approach is both intuitive and strategic: rooted in relationships, guided by clarity, and tailored to your energy. I’ve partnered with musicians, athletes, and brands to create initiatives that move culture—and leave a mark, on purpose.


If your next chapter is about making it matter, I’m here to help you make it real.

With an MBA from Chicago Booth and a background advising cultural leaders, Heather blends sharp strategy with an intuitive lens—helping clients clarify who they are, what they stand for, and how they move with purpose.


Creating a lasting foundation for a groundbreaking artist requires vision, structure, and the ability to translate energy into impact.


As a seasoned philanthropic strategist, I help artists, public figures, and cultural brands move from automatic to intentional—transforming personal values into public legacy. This isn’t about templated charity or feel-good gestures. It’s about distilling what’s real, what’s unique, and building from that truth.

for the ones who made it - and want to make it matter

for the ones who made it - and want to make it matter

for the ones who made it

and want to make it matter



With an MBA from Chicago Booth and a background advising cultural leaders, Heather blends sharp strategy with an intuitive lens—helping clients clarify who they are, what they stand for, and how they move with purpose.




As a seasoned philanthropic strategist, I help artists, public figures, and cultural brands move from automatic to intentional—transforming personal values into public legacy. This isn’t about templated charity or feel-good gestures. It’s about distilling what’s real, what’s unique, and building from that truth.


I work with creative minds and thoughtful artists to integrate purpose into their platforms in ways that feel natural, nuanced, and deeply aligned. Whether it’s launching a foundation, aligning with a cause, or designing initiatives that resonate—I help build social impact strategies that land and last.


My approach is both intuitive and strategic: rooted in relationships, guided by clarity, and tailored to your energy. I’ve partnered with musicians, athletes, and brands to create initiatives that move culture—and leave a mark, on purpose.


If your next chapter is about making it matter, I’m here to help you make it real.

house of purpose

house of purpose

house of purpose

You're going to leave a mark.


You've built the platform. You've found your audience. You move culture.

The question isn't if you'll have an impact. It's how.

This isn't about legacy as PR. This is about what stays behind in the silence.

At House of Purpose, we work with artists, creatives and public figures who are ready to move from automatic to intentional.


Leave a mark - on purpose.


You're going to leave a mark.


You've built the platform. You've found your audience. You move culture.

The question isn't if you'll have an impact. It's how.

This isn't about legacy as PR. This is about what stays behind in the silence.

At House of Purpose, we work with artists, creatives and public figures who are ready to move from automatic to intentional.


Leave a mark - on purpose.


You're going to leave a mark.


You've built the platform.

You've found your audience.

You move culture.

The question isn't if you'll have an impact. It's how.

This isn't about legacy as PR.

This is about what stays behind in the silence.

At House of Purpose, we work with artists, creatives and public figures who are ready to move from automatic to intentional.


Leave a mark - on purpose.


we're not here to make it louder - we're here to make it land

we're not here to make it louder - we're here to make it land

we're not here to make it louder

we're here to make it land

Heather Birdsall



Founder, House of Purpose

Heather Birdsall


Founder, House of Purpose

We cut through the noise—guiding you from chaos to clarity, and from message to resonance.


Welcome home

House of Purpose is a consulting studio and strategic partner for artists, creatives, and public figures who want their platform to carry meaning that lasts.


  • Artists and creatives ready for deeper clarity

  • Public figures in their “what now?” era

  • Brands seeking a meaningful evolution

  • Teams looking for elegant, frequency-first strategy


We cut through the noise—guiding you from chaos to clarity, and from message to resonance.


Welcome home

House of Purpose is a consulting studio and strategic partner for artists, creatives, and public figures who want their platform to carry meaning that lasts.


  • Artists and creatives ready for deeper clarity

  • Public figures in their “what now?” era

  • Brands seeking a meaningful evolution

  • Teams looking for elegant, frequency-first strategy


We cut through the noise—guiding you from chaos to clarity, and from message to resonance.


Welcome home

House of Purpose is a consulting studio and strategic partner for artists, creatives, and public figures who want their platform to carry meaning that lasts.


  • Artists and creatives ready for deeper clarity

  • Public figures in their “what now?” era

  • Brands seeking a meaningful evolution

  • Teams looking for elegant, frequency-first strategy



Let's Build Something that Matters

We partner with a select group of clients each season—those who are intentional, elevated, and unconventional by nature.


If it resonates, reach out.


houseofpurposeofficial@gmail.com

IG: @houseofpurposeofficial

Let's build something that matters


We partner with a select group of clients each season—those who are intentional, elevated, and unconventional by nature.


If it resonates, reach out.


houseofpurposeofficial@gmail.com
[IG: @houseofpurposeofficial |